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    « Why a copywriter is a must | Main | Copywriter almost spills coffee...or (the) beans »
    Friday
    Aug272010

    Copywriter listens to advice from fellow direct response professional

    This morning, I met with a client to go over some copy. My client also works with Chestin Salisbury who attended my April marketing boot camp and is a direct marketing expert. Earlier in the week, I asked Chestin to take a look at my YouTube video. He liked it but said I was missing something...AN OFFER! It's such a basic direct marketing ingredient yet I totally forgot it...so I'll be reorganizing my video to include an irresistible offer.

    When someone who really knows what he/she is doing offers advice, are you willing to listen? I am. Are you willing to do what it takes to put the advice into action? I am. It's what success is all about, especially today.

    I was listening to a Dan Kennedy podcast the other day and it reminded me of something extremely important...look at what successful people do then do what they do. It's easier said than done I know but the road map is always there.

    I'm a direct response copywriter. Here's my current website. Here's Chestin's site...one of them!

    UPDATE...just got a ton of feedback from a direct response fanatic who contacted me through Elance. I agreed with all his feedback and will start to make the necessary changes...a direct response copywriter MUST have all the boxes checked when it comes to marketing.

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