The Direct Response Copywriter You've Never Heard Of ... Quietly Helping My Clients Generate Millions in Revenue
Spend a Few Minutes on My Website To Discover How I Can Help You.
I'm Scott Martin, a professional copywriter. For 30 years, I've been using my copywriting skills to help companies of all sizes generate revenue and grow the value of the business. In the past 7 years, I've helped my clients generate well over $400 million in revenue. I have written over 350 promotions for one client alone. My clients measure everything. They keep hiring me.
You won't see me speaking at conferences. I don't coach young copywriters. I don't fly around speaking at mastermind groups. I'm not on the podcast curcuit. Maybe that's why you haven't heard of me. No ... I'm sitting in my office working for my clients, helping them achieve their goals.
I'm not seeking publicity and stardom. I'm simply looking for great clients who understand the power of direct response copywriting and are looking for an elite-level direct response copywriter. I quietly write copy that motivates customers and clients to buy products and services. And when I'm not writing copy, I'm working to improve my copy to help my clients generate even more revenue.
If you're serious about direct marketing and you're looking for a serious direct response copywriter, you're in the right place.
The size of the client doesn't matter. I've worked with solo businesses all the way to major corporations and agencies. All that really matters? A passion for direct marketing and a desire to be super-successful.
On this website, you'll discover ...
- Proof my copy converts and generates revenue.
- Examples of my work for clients around the world.
- My passion for direct marketing and copy.
- Blog entries and other free resources to help you become more successful. Over 50,000 words of free content.
- Details about my sensible fee structure.
- Why my clients keep relying on me.
If you'd like to achieve big results, contact me now for a free consultation. Click here or call 704-517-0241.
Meet a few of my clients.
- Revolution Golf/The Golf Channel/NBC Universal
- Direct Digital (Nugenix, SlimScience, and Instaflex brands)
- The Jim McLean Golf Schools
- DFO Global
- Simon & Schuster
- Crazy Egg
- Dan Kennedy/Glazer-Kennedy Insider's Circle
- Dr. Al Sears
- Healthy Directions
- Digital Marketer (Ryan Deiss and Perry Belcher)
- Marketing Results (Brisbane, Australia)
- The Motley Fool
I also worked with Ryan Levesque on a customer acquisition funnel for a client in the hobbies space. This funnel attracted over 2 million new customers for the client in 36 months.
Most of my clients are NOT super-famous direct marketers. These companies, like you perhaps, operate quietly but have the same passion for direct marketing as the more famous names.
Here are some of the results I have achieved for these clients.
- Over $200 million in sales for direct-to-consumer company in the hobbies niche.
- 6.2% conversion for a sales page selling dietary supplements.
- New control for dietary supplement. Over 1.5 million pieces mailed to date.
- 31% open rate for retail emails (10% above industry average).
- $1.5 million in monthly sales from a VSL for a $19 ebook with a 24% upsell conversion.
- Squeeze page: 29% opt-in.
- Sales letter for roofing company: 4% closed sales.
- $1.6 million in sales for a $149 information product.
- Online sales page for $129 info-marketing product: 3.5% conversion.
- Advertorial for nutrition company beat control by 32%.
When you're in a position where you MUST generate response and revenue, contact me.
When I'm writing, the most important goal is to motivate prospects to take the next step in the sales process — to CONVERT the traffic you're generating into a client, customer, or highly qualified lead.
ONE. My goal is to help you sell your products and services. I’m NOT trying to earn applause from the “copy police” or to win advertising awards. I’m here to help you increase your sales.
TWO. Testing is my critic. How did the copy perform? Results? A single measurement is worth a million opinions. I base my work on what’s worked … based on actual results. If I get beaten up … and it happens … I get up, dust myself off, and try again.
THREE. I sell with integrity. I will place your product or service in the best possible light … but I will not lie or work for black-hatted scallywags. There is no need to make stuff up in copy.
FOUR. I believe in the prosperity and success of my clients … and your potential to achieve your goals with the help of direct marketing and elite-level professional copywriting.
FIVE. I'm constantly seeking to improve my copy to help you generate more revenue and more success.
SIX. My fee structure is sensible and based on helping you achieve your goals and providing a stunning ROI.
I can write direct response copy plus copy for the corporate environment. My clients include companies, agencies, and small businesses from London to Los Angeles and from Brisbane to Borneo. I'm constantly learning and striving to improve my copy. For three years, I was a member of the Titans Mastermind group run by Brian Kurtz who ran Boardroom's marketing for 30 years and is one of the world's most accomplished direct marketers. Here's what he wrote about my copy.
When I look at the most important traits that have been evident with every great copywriter I have ever met and worked with, the two which are most critical to be present in all they do are "curiosity" and "passion."
Scott Martin has both of these key components in abundance ... and they show up all the time when he dives deep for any client he has ever worked with.
And as a key member of my mastermind group for top level direct response marketers, copywriters, and entrepreneurs, his curiosity and passion were always on display through the questions he asked ... and the advice he gave based on his experience working with many of the world's top direct marketing companies.
— Brian Kurtz, Titans Marketing LLC
Want proof my copy works? Look above at the results my clients enjoy, including an actual email I received from a client.
Because I specialize in conversion, I write:
- Landing Pages
- Squeeze Pages
- Sales Copy
- Direct Mail
- Product Launch Copy
- Customer Acquisition Copy
- Copy for the Entire Funnel
I also provide:
- Long form copy (web and direct mail)
- Magalog copywriting
- Copy for entire websites
- Email marketing
- Display ads
- AdWords ads
- B2B Copywriting
- AdWords landing pages
- Special reports
- Video sales letters (VSLs)
- Infomercial scripts
- Content you can sell
I build long-term working relationships with:
- Companies that live and breathe direct response.
- Information marketers.
- Advertising and marketing agencies who need direct response copy.
- "Micro" and small businesses owners who have discovered direct marketing and want to hire a direct response copywriter to generate more leads and more revenue.
Call me at (704) 517-0241 or click here now for a quote. I’m excited to help you ramp up conversion and increase your revenue.
12 Reasons My Copywriting Service Boosts ROI & Makes Your Life Easier
1. Proven record providing copy that converts. I precisely execute direct response copywriting techniques to motivate readers to take the next step in the sales process so the copy generates revenue and leads. Does it convert every time? No. No copywriter is 100% effective. But I have a proven track record writing copy that beats controls and improves conversion.
2. I hit deadlines so you get your product or service to the market on schedule, keep clients happy, and generate revenue faster. Your copy will be safely in your email inbox at the deadline.
3. A partnership approach. I will make your life easier by solving problems and meshing my copy with the marketing strategy ... so the copy generates revenue and leads. Clients consider me part of their team. I am not the lowest priced copywriter but I'm not the most expensive. For one client, my fees represented .0023% of revenue generated.
4. TESTING—YES! I’m happy to test, then tweak headlines, offers, etc., to maximize your conversion.
5. SPEED—I keep your projects on schedule so you generate revenue faster.
6. Flexibility and sound business knowledge. I’ve written copy for everything from mortgage services to golf resorts and from pay per click software to home repair services. I can quickly understand the business model and put myself in the shoes of the customer so the copy produces results. B2B and B2C.
7. First-class service. I respond to emails and return calls quickly—providing fast turnaround if there’s an emergency. I keep your projects on track so you get a 'set and forget' copywriter you can trust.
8. I'm a student of direct response copywriting to help me improve my copywriting skills and improve your response. I've read the major books about direct marketing and copywriting plus I took (and paid for) copywriting instruction from Herschell Gordon Lewis. I regularly attend copywriting bootcamps and seminars and received instruction from Clayton Makepeace, Bob Bly, Dan Kennedy, and Drayton Bird.
9. I can help you charge significantly more, more often, for your products and services. My direct response copywriting will help you justify higher prices and fees so you generate more revenue and profit.
10. I get it right the first time to save you bandwidth. My copy rarely needs time-consuming revisions. You spend more time on critical tasks and less time on tedious revisions. The reason? My exclusive ‘preflight’ copy checklist.
11. None of this absurd hard to get "maybe I'll work for you if you're so lucky" copywriter snobbery and nonsense. I can't work with everyone ... obviously ... but I ALWAYS treat prospective (and current) clients with respect.
12. I can work remotely. I live in Colorado, and I work successfully with clients around the world ... from Australia to the United Kingdom and from Bulgaria to Florida. Meet one of my clients…
For my portfolio, click here now.
To read about me, go here.
As a professional copywriter, I'm also a Dan Kennedy Certified Copywriter for Info-Marketers.
I look forward to helping you generate leads and revenue. I welcome the opportunity to speak with you to discover more about your revenue goals and your current obstacles. I'm happy to provide ideas so you gain a sense of how you can improve conversion and generate more revenue.
Call me at (704) 517-0241 or click here now to schedule a time to speak. I'm on Skype at ScottMartin22.
AN IMPORTANT POINT ... when you hire me, you get ... ME. I don't have apprentice copywriters and I don't farm work out to other copywriters. You get my direct response copy and my direct marketing expertise to help you generate revenue.
To YOUR massive success,
Direct Response Copywriter
P.S. Do you want to make sure you ‘cover all the bases’ with every direct marketing campaign? Click here now for my exclusive direct marketing checklist.
AND ONE MORE THING ... Here's my approach to everything, based on what Gary Bencivenga writes in his Benvivenga Bullets.
“I believe in selling with integrity. The strongest ads tell the truth dramatically. You don’t have to lie, shortchange your customers, sully your good name, or cut corners. Treat your customers by the Golden Rule and they will reward you with much more gold.”